Any business that is going to be successful needs to have customers. An online business also needs people to see it, just like a traditional brick-and-mortar store needs customers to walk by.
The issue is that many new business owners do not have the resources or expertise necessary to attract a large amount of customers.
The term "SEO Marketing" was coined in the early days of internet marketing by a group of people, and it has remained at the forefront of free traffic generation ever since.
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